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Monday, February 22, 2010

A HORSE LANE


Most everyone has experienced a drive through, whether it be your fast food joint, or your bank, or perhaps something more exotic, like a drive through pharmacy. The world we live in is all about getting it quick, making it easy, and with drive through convenience, never having to get out of your car. At the Tucson Rodeo, our merchandise trailer is positioned between the arena, and an area where the cowboys warm up themselves and their horses. Every year, we have numerous customers who ride their horses up to our counter, and purchase something. Yesterday, this dad purchased a rope set for his young son, and he did it without having to get off his horse. I guess your might call it a "Ride Through". This is one of the many unique reasons why we like to work this event. Yesterday, word had spread that we might not be returning next year, and it was heart warming to hear from numerous people that they hoped it wasn't true. We certainly hope that MainGate finds a way continue doing this rodeo, despite their loss of the contract for the National Finals Rodeo (NFR) in Vegas. Much of the merchandise we have for sale, is discounted from the NFR, and without it, I don't know if it will make financial sense for them to continue doing this event. If not, we will always have the great memories of providing customer service to cowboys and cowgirls on horseback.

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